Remember the ALS Ice Bucket Challenge? Well here’s the next big thing, the Twizzler Challenge to raise money toward helping people with autism. Currently money raised goes to New York Collaborates for Autism, but I think once this catches on funds will be raised more locally.
Challengers pair up and start chomping on a twizzler until they meet in the middle, then kiss and clap hands.
Matt Lauer and Kathy Lee Gifford shared an awkward kiss on Wednesday’s Today Show to demonstrate.